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Why this grade This listing scored 77/100, which is a B. It lost the most ground on pay transparency. See the breakdown
- Description depth 20 / 20 How much the posting actually says about the work, measured in characters of real text.
- Freshness 15 / 15 How recently it was posted. Older postings are likelier to be filled or abandoned.
- Remote clarity 15 / 15 Whether "remote" means anywhere, or is quietly restricted to one country.
- Pay transparency 12 / 25 A published salary range, worth more than any other single factor because it is what a candidate cannot find out without applying.
- Role specificity 10 / 10 Whether the listing is tagged well enough to tell what the role actually is.
- Corroboration 5 / 10 Whether more than one source carries this listing.
Every figure above is arithmetic over the posting itself — its salary field, its text, its age, its tags and how many sources carry it. How the grades work →
This listing does not state a salary
$88k – $175k
That is the middle half of what comparable roles paid on this board over the last 90 days — 55 listings that did publish a figure, median $125k. It is not this employer's offer, and we have no idea what they pay. It is only what the rest of the market advertised.
CRM MySQL PostgreSQL SQL Cryptocurrency NoSQL PostgreeSQL CRM Systems and CRM Integration
Headquarters: Malta
URL: http://fpmarkets.com.au
FP Markets Group of Companies is a well-established multi-regulated broker, founded in Australia, offering traders access to CFD trading on Forex, Indices, Commodities, Stocks and Cryptocurrencies. We are growing and looking to recruit a Full-time Global CRM & Lifecycle Marketing Manager (remote).
This role owns everything we say to a client between the moment they first raise their hand and the moment they place their first trade. You will design, build, send and continuously improve every automated and campaign communication across four funnel stages — Lead, Registration, First Time Deposit and First Time Trade — using email and WhatsApp, built and run in Salesforce Marketing Cloud. This is a hands-on build-and-send role rather than a strategy role: you will have the support of content, creative and analytics teams, but the journeys are yours to build, and each stage carries a conversion rate that is yours to move.
Reporting to: Chief Marketing Officer
Responsibilities:
Journey design & automation — Salesforce Marketing Cloud
- Own the design, build and optimisation of automated journeys across all four funnel stages
- Manage audience, segmentation, entry and suppression logic
- Rationalise existing automations and maintain a documented, auditable journey estate
Email execution
- Build, QA and deploy automated and campaign email communications
- Own templates and modular content to enable scalable regional localisation
- Manage deliverability, consent, preferences and list hygiene
WhatsApp execution
- Own WhatsApp marketing end to end, from opt-in and template approval to sequencing and frequency management
- Use data to determine channel allocation and optimise engagement
- Manage channel costs, forecasting and provider relationships
Optimisation & measurement
- Lead continuous testing across messaging, timing, channels, sequencing and offers
- Partner with Analytics to measure performance through to funded account and first trade
- Report on funnel conversion and explain key performance movements
Compliance
- Embed jurisdictional and regulatory requirements into journey design
- Partner with Compliance on efficient approvals and maintain a clear communications audit trail
Candidate profile:
- Proven hands-on experience building multi-step nurture journeys and automated flows in Salesforce Marketing Cloud. You must be able to demonstrate what you have personally built; applications without clear hands-on SFMC experience cannot be progressed
- Strong practical experience with Journey Builder, Automation Studio, Email Studio, Content Builder, Data Extensions and SQL for segmentation. AMPscript is an advantage; for Marketing Cloud Next, experience with Data Cloud, identity resolution and Flow is relevant
- Demonstrable experience running WhatsApp as a marketing channel, including opt-ins, template approvals and the 24-hour service window. Email-only experience is not sufficient
- Experience owning conversion performance, with clear examples of baseline results, changes made and measurable outcomes
- Solid knowledge of email deliverability, consent and data-protection requirements across multiple jurisdictions
- Comfortable writing automated-message copy and briefing creative where needed
- Fluent English, written and spoken
Our offer:
- Welcoming, young and multicultural team with approachable leadership
- Ability to contribute to dynamic business at a growth phase
- High level of autonomy, support of ideas and putting your expertise into the best practices for the company
- Continuous personal development, training budget, growth with the company and opportunity to learn from industry leaders
- Competitive remuneration, regular salary reviews and performance-based incentive schemes
- Vibrant company life: from team activities to global celebrations
Journey to FP Markets:
- Interview with HR (30 - 45 min)
- Interview with your future manager (1h)
Join our team and be a part of a professional, rapidly-growing company operating in a multicultural environment!
To apply: https://weworkremotely.com/remote-jobs/fp-markets-global-crm-lifecycle-marketing-manager
Apply for this role Opens weworkremotely.com — the link as listed; we have not yet verified it is the employer's own page
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Where this listing came from
- 06 Oct 2026 We Work Remotely first sighting
Seen on 1 board over 1 day.