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Why this grade This listing scored 54/100, which is a D. It lost the most ground on pay transparency. See the breakdown
- Description depth 20 / 20 How much the posting actually says about the work, measured in characters of real text.
- Freshness 15 / 15 How recently it was posted. Older postings are likelier to be filled or abandoned.
- Remote clarity 8 / 15 Whether "remote" means anywhere, or is quietly restricted to one country.
- Role specificity 6 / 10 Whether the listing is tagged well enough to tell what the role actually is.
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- Pay transparency 0 / 25 A published salary range, worth more than any other single factor because it is what a candidate cannot find out without applying.
Every figure above is arithmetic over the posting itself — its salary field, its text, its age, its tags and how many sources carry it. How the grades work →
This listing does not state a salary
$88k – $175k
That is the middle half of what comparable roles paid on this board over the last 90 days — 55 listings that did publish a figure, median $125k. It is not this employer's offer, and we have no idea what they pay. It is only what the rest of the market advertised.
Manager Full Time
About Cupix
Cupix is a leading provider of 3D reality capture and spatial intelligence solutions, serving construction, facility management, and engineering markets. We've achieved impressive growth over the past few years, doubling our revenue year-over-year. Our flagship platform CupixWorks serves mid-market and enterprise clients, while our new SaaS product CupixVista is poised to democratize 3D reality capture for a broader market including architects, engineers, surveyors, and SMB construction companies.
The Opportunity
We're seeking a Product Led Growth Marketing Manager to spearhead the commercial launch of CupixVista in 2026 and build our PLG engine from the ground up. This role will be instrumental in our expansion strategy, initially focusing on CupixVista's go-to-market and eventually scaling PLG methodologies across our entire customer portfolio. You'll work directly with our VPof Marketing and Product Owners and have significant autonomy to build and execute growth strategies that drive our ambitious customer acquisition goals.
Key Responsibilities
Product Launch & Go-to-Market
- Lead the commercial launch strategy for CupixVista in 2026, transitioning from beta to full market release
- Develop and execute PLG playbooks for onboarding, activation, and conversion optimization
- Create and manage in-product marketing campaigns and user journey touchpoints
- Design and implement free trial strategies to maximize user acquisition and conversion
Growth Operations & Analytics
- Own the implementation and optimization of Customer.io for lifecycle marketing and user engagement
- Leverage Amplitude for product analytics, user behavior analysis, and conversion funnel optimization
- Build comprehensive dashboards and reporting systems to track PLG metrics and campaign performance
- Conduct A/B tests across user journeys, messaging, and product experiences
Market Expansion & Customer Acquisition
- Develop targeted acquisition strategies for architects, engineers, surveyors, and SMB construction markets
- Create vertical-specific marketing campaigns and messaging frameworks
- Build and optimize digital marketing funnels across multiple channels (SEM, content, social, partnerships)
- Collaborate with product team to identify and resolve activation and adoption barriers
Strategic Growth Planning
- Develop PLG strategies for eventual application to existing CupixWorks customer base
- Create scalable processes and systems to support rapid user base growth
- Partner with sales team to optimize product-qualified lead (PQL) handoff processes
- Build competitive intelligence and market positioning strategies for new market segments
Key Metrics to Own
- User Acquisition: Monthly active users, trial sign-ups, organic growth rate
- Activation & Engagement: Time-to-value, feature adoption rates, user engagement scores
- Conversion: Trial-to-paid conversion rates, upgrade rates, revenue per user
- Retention: Churn rates, NPS scores, customer lifetime value
- Growth Efficiency: Customer acquisition cost (CAC), LTV:CAC ratios, payback periods
- Pipeline Contribution: Product-qualified leads generated, pipeline velocity, revenue attribution
Required Qualifications
- 4-7 years of experience in growth marketing, preferably in B2B SaaS
- Proven track record launching and scaling PLG initiatives with measurable results
- Hands-on experience with Customer.io (or similar lifecycle marketing platforms), Amplitude (or similar product analytics tools), HubSpot (or similar) and Salesforce.com
- Strong analytical skills with proficiency in SQL, data visualization tools, and statistical analysis
- Experience marketing to technical audiences (architects, engineers, construction professionals preferred)
- Bachelor's degree in Marketing, Business, Engineering, or related field
Essential Skills
Technical & Analytical
- Advanced proficiency with marketing automation platforms and product analytics tools
- Strong skills and experience with data analysis and reporting
- A/B testing methodology and statistical significance understanding
- CRM reporting and lead scoring
- Basic understanding of APIs and technical integrations
Marketing & Growth
- PLG strategy development and execution
- Conversion rate optimization and funnel analysis
- Content marketing and demand generation
- Digital advertising and SEM campaign management
- User onboarding and lifecycle marketing
Communication & Collaboration
- Excellent written and verbal communication skills
- Ability to translate complex technical concepts for diverse audiences
- Cross-functional collaboration with product, sales, and customer success teams
- Project management and ability to work autonomously in a remote environment
Preferred Experience
- Previous experience in construction technology, AEC (Architecture, Engineering, Construction), or other reality capture related markets
- Familiarity with 3D visualization or reality capture technologies
- Experience scaling PLG programs
- Background with trial-based SaaS business models
- Track record of successful product launches in technical markets
Perks & Benefits
- Comprehensive Medical, Dental, & Vision Health Insurance.
- 401(k) Retirement Plan.
- PTO, Paid holidays and sick leave.
Originally posted on Himalayas
Apply for this role Opens himalayas.app — the link as listed; we have not yet verified it is the employer's own page
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Where this listing came from
- 08 Oct 2026 Himalayas first sighting
Seen on 1 board over 0 days.