Description review
Marketing Manager, Fertility
Engagedmd · Remote · back to the listing
HR standards
61/100
needs work
Title ↔ description
89/100
strong
Reads as
Marketing Manager
100% confident
What this role officially is
marketing manager — ESCO, the EU occupation classification
Marketing managers carry out the implementation of efforts related to the marketing operations in a company. They develop marketing strategies and plans by detailing cost and resources needed. They analyse the profitability of these plans, develop pricing strategies, and strive to raise awareness on products and companies among targeted customers.
Also known as: advertising sales manager, promotions manager, marketing executive, telemarketing manager, product marketing manager, market manager
How others title the same work
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Startups
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What the listing never says
- 26 bullet points. Long requirement lists deter qualified candidates, who read them as hard gates. Scope clarity
- No pay range published. Candidates cannot tell whether applying is worth their time. Pay transparency
The listing, marked up
Nothing in the wording of this listing tripped a check. The scores above still judge how complete and coherent it is.
You’re a well-rounded marketing professional who knows how to translate complex products into compelling messaging, enable sales teams, and execute marketing initiatives that drive business growth. We’re EngagedMD, a Patient Journey Management solution for specialty care that helps practices improve patient experience, reduce administrative burden, and convert more patients to care, faster.
You will lead marketing efforts for our Fertility vertical, partnering closely with the Head of Fertility to develop and execute GTM initiatives, campaigns, and programs that support business growth. You'll have the opportunity to work across a variety of marketing functions, collaborating with cross-functional teams to support the evolving needs of the Fertility business.
This fully remote role will report into our marketing leader but will be embedded directly with our Fertility team, and candidates are required to reside in the United States. This role requires legal authorization to work in the United States. EngagedMD is unable to sponsor current H1B visa holders for this role.
What You’ll Do
• Develop specialty-specific messaging that translates EngagedMD's value proposition into compelling clinical, financial, and operational benefits for fertility providers and buyers.
• Identify and prioritize marketing opportunities, developing and executing multi-channel campaigns that drive awareness, engagement, and pipeline growth.
• Customize and maintain sales enablement materials for the Fertility vertical, including pitch decks, competitive battlecards, sell sheets, objection-handling resources, and ROI calculators.
• Support Fertility partnerships through co-marketing initiatives and the development of partner marketing materials.
• Partner with Product and Fertility leadership to develop launch materials and train teams on positioning new product capabilities to clinical buyers.
• Develop customer case studies, testimonials, and specialty-specific ROI metrics that demonstrate the value of EngagedMD's solutions.
• Plan and execute Fertility-specific events and marketing activities, including conferences, sponsorships, and webinars, while managing budgets and logistics.
• Analyze campaign performance, sales trends, customer feedback, and lost opportunities to identify insights and share recommendations with Product and Marketing teams.
What You’ll Bring
• 5+ years of well-rounded experience in B2B marketing, including sales enablement, campaign management, content development, and event planning.
• Demonstrated ability to independently manage multiple marketing initiatives and balance competing priorities.
• Creativity, collaboration, strong organizational skills, an eye for detail, and a willingness to experiment and innovate.
• Ability to collect, analyze, and clearly present data-driven insights to internal stakeholders.
• Proficiency in marketing automation technology, such as Hubspot, and familiarity with content management systems (CMS) and Atlassian tools
• Experience with a fast-pace technology or SaaS company strongly preferred
• A mission-driven orientation to all you do
• Superior written and verbal communication skills
• Ability to thrive in a small, fast-paced organization
• Bachelor’s degree or equivalent career experience
It’s Also Nice If You…
• Have at least a passing familiarity with the fertility and/or healthcare industries
• Have successfully worked remotely with distributed teams in the past
What We Offer
• Competitive compensation and equity
• Medical, dental, and vision coverage heavily subsidized by the company
• Open Paid Time Off
• Paid family and medical leave
• Generous paid holidays
• 401(k) retirement savings plan
EngagedMD is an equal opportunity employer. We’re committed to diversity, equity, and inclusion. We believe our company and products are made better by the varied perspectives of our employees, each of whom we seek to empower and support in their individuality. We hire our team members on the basis of merit, qualifications, and the needs of our business in order to best achieve our mission to make life easier for the clinics and patients we serve.
About EngagedMD
EngagedMD is a Patient Journey Management solution for specialty care that helps practices improve patient experience, reduce administrative burden, and convert more patients to care, faster.
We're a mission-driven, collaborative team that values bold thinking, meaningful results, and continuous improvement. We move quickly, work together, and empower our team members to make a real impact. Join us in our mission to help carers carry on caring.
Find more English Speaking Jobs in Germany on Arbeitnow
You will lead marketing efforts for our Fertility vertical, partnering closely with the Head of Fertility to develop and execute GTM initiatives, campaigns, and programs that support business growth. You'll have the opportunity to work across a variety of marketing functions, collaborating with cross-functional teams to support the evolving needs of the Fertility business.
This fully remote role will report into our marketing leader but will be embedded directly with our Fertility team, and candidates are required to reside in the United States. This role requires legal authorization to work in the United States. EngagedMD is unable to sponsor current H1B visa holders for this role.
What You’ll Do
• Develop specialty-specific messaging that translates EngagedMD's value proposition into compelling clinical, financial, and operational benefits for fertility providers and buyers.
• Identify and prioritize marketing opportunities, developing and executing multi-channel campaigns that drive awareness, engagement, and pipeline growth.
• Customize and maintain sales enablement materials for the Fertility vertical, including pitch decks, competitive battlecards, sell sheets, objection-handling resources, and ROI calculators.
• Support Fertility partnerships through co-marketing initiatives and the development of partner marketing materials.
• Partner with Product and Fertility leadership to develop launch materials and train teams on positioning new product capabilities to clinical buyers.
• Develop customer case studies, testimonials, and specialty-specific ROI metrics that demonstrate the value of EngagedMD's solutions.
• Plan and execute Fertility-specific events and marketing activities, including conferences, sponsorships, and webinars, while managing budgets and logistics.
• Analyze campaign performance, sales trends, customer feedback, and lost opportunities to identify insights and share recommendations with Product and Marketing teams.
What You’ll Bring
• 5+ years of well-rounded experience in B2B marketing, including sales enablement, campaign management, content development, and event planning.
• Demonstrated ability to independently manage multiple marketing initiatives and balance competing priorities.
• Creativity, collaboration, strong organizational skills, an eye for detail, and a willingness to experiment and innovate.
• Ability to collect, analyze, and clearly present data-driven insights to internal stakeholders.
• Proficiency in marketing automation technology, such as Hubspot, and familiarity with content management systems (CMS) and Atlassian tools
• Experience with a fast-pace technology or SaaS company strongly preferred
• A mission-driven orientation to all you do
• Superior written and verbal communication skills
• Ability to thrive in a small, fast-paced organization
• Bachelor’s degree or equivalent career experience
It’s Also Nice If You…
• Have at least a passing familiarity with the fertility and/or healthcare industries
• Have successfully worked remotely with distributed teams in the past
What We Offer
• Competitive compensation and equity
• Medical, dental, and vision coverage heavily subsidized by the company
• Open Paid Time Off
• Paid family and medical leave
• Generous paid holidays
• 401(k) retirement savings plan
EngagedMD is an equal opportunity employer. We’re committed to diversity, equity, and inclusion. We believe our company and products are made better by the varied perspectives of our employees, each of whom we seek to empower and support in their individuality. We hire our team members on the basis of merit, qualifications, and the needs of our business in order to best achieve our mission to make life easier for the clinics and patients we serve.
About EngagedMD
EngagedMD is a Patient Journey Management solution for specialty care that helps practices improve patient experience, reduce administrative burden, and convert more patients to care, faster.
We're a mission-driven, collaborative team that values bold thinking, meaningful results, and continuous improvement. We move quickly, work together, and empower our team members to make a real impact. Join us in our mission to help carers carry on caring.
Find more English Speaking Jobs in Germany on Arbeitnow